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<p>amaican born English based soccer player, Raheem Sterling is again on<br> the verge of setting history in his every blossoming soccer career as<br> he is set to become one of the first football players to sign an<br> endorsement to wear Air Jordon football boots.<br> <br> The deal with Air Jordan, who only moved into football one year ago<br> with the branding of the Paris St-Germain kit, would open up a new<br> front that the 24-year-old is set to lead, in the brand battle to<br> dominate the lucrative football market.<br> <br> The deal would also place Sterling, one of the first Jamaican born<br> football player to win back to back English premier league titles and<br> who In July 2015, following a lengthy dispute over a new contract,<br> signed by Manchester City in a transfer potentially worth £49 million,<br> to became one of the highest transfer fee ever paid for an English<br> player, the potential move with Air Jordan places the player in<br> another enviable position.<br> <br> Sterling while playing for Manchester City won the Premier League<br> titles in the 2017–18 and 2018–19 seasons.<br> <br> Born in Jamaica, Sterling moved to London at the age of five and began<br> his career at Queens Park Rangers before signing for Liverpool in<br> 2010.<br> <br> In July 2015, following a lengthy dispute over a new contract, he was<br> signed by Manchester City in a transfer potentially worth £49 million,<br> the highest transfer fee ever paid for an English player.<br> <br> He then went on to help Manchester City win back-to-back Sterling,<br> 24-year-old is in the final year of his current Nike boot deal.The<br> deal on offer could be as much as £100 million to sign Sterling, last<br> season’s Football Writers’ Footballer of the Year, depending on the<br> length of the contract.<br> <br>  Air Jordan, a subsidiary of American sportswear company Nike, has not<br> yet marketed football boots but the success of its collaboration with<br> PSG has proved that it could be a growth market.<br> <br> The brand chiefly has endorsements with NBA basketballers, some Major<br> League baseball players and also works with famous music artists.</p>
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