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<p>Jamaican singer/songwriter Nicky B has partnered with international beer company Budweiser on its latest global ad campaign.</p>
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<p>African Afro Beat star Runtown produced the track <strong>Kings For Life</strong> which is being used in the campaign.</p>
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<p>The track titled Kings for life was written By Nicky B, who proudly describes his involvement and how the project came into fruition. An agency in L.A. contacted Nicky B on behalf of the International Beer with a King concept in mind, He was then prompted to do his part in the studio , write the lyrics for Runtown and complete what would be the new theme for a 30 second commercial. </p>
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<p>Nicky B took to Instagram NickyBJA to promote his latest accomplishment saying “ when the biggest beer company in the world calls and asks you to do a song for their new worldwide campaign, you go in the studio and get to work!!! SHOUTOUT TO MY African brother @Runtown for blessing the track..”</p>
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